Upgrade is a Brazilian digital marketing and paid acquisition consultancy serving companies in Brazil, the United States, Canada and the United Kingdom — with bilingual teams and a fully remote operation.
Upgrade Marketing e Servicos LTDA was incorporated in June 2026, in Curitiba, to bring together a team that had already been running paid acquisition and SEO for businesses operating in both Portuguese and English. We work as an extension of the client's team — not as a distant vendor.
Every engagement runs through a single point of contact, with clear reporting, a defined cadence and accountability for numbers. This is the working model that allowed us to serve companies across four countries within the same quarter.
Every international project is led by a fluent English speaker — not just on the landing page, but on the weekly call, the reporting and every line of ad copy.
Every hypothesis becomes a test, every test becomes a decision. No campaign stays live out of habit — only out of measurable performance.
We work against contracted CAC, ROAS or pipeline targets. The client's dashboard is the same dashboard used internally by the team.
Scopes are structured as project-based engagements or ongoing retainers, with dedicated team structure aligned to the client's target market.
Account structuring, performance campaigns and ongoing management focused on CAC, ROAS and lead quality.
Technical audit, information architecture and editorial production in Portuguese and English, mapped to search intent.
Funnel mapping, structured experimentation and conversion page optimization grounded in behavioral data.
Market entry planning for English-speaking markets: competitive research, copy adaptation and first test campaigns.
Marketing and sales tool integration, nurture sequences and retention automations that speak to the actual pipeline.
Source consolidation (Ads, GA4, CRM), attribution modeling and a single decision dashboard for the marketing team and leadership.
"We went from a Google Ads operation that had been stuck for months to a funnel that finally speaks to the sales team. It's rare to find a team that understands numbers and creative at the same time."
"We were burning budget on US campaigns run out of São Paulo with zero localization. Upgrade rebuilt everything in three weeks and CAC dropped by a third."
"Working with a Brazilian team turned out to be the best call. Communication in English was flawless and reporting cadence better than the local agency we had before."
Briefly describe your current marketing challenge and the market where your company wants to grow. We reply within one business day (GMT-3).
+55 41 3794-0000
Avenida Iguaçú, 2345, Loja 02 Andar 01
Cond Berg e Tha Cd Comercbloco Bl 01
Água Verde — Curitiba/PR
ZIP 80240-031 — Brazil
Monday to Friday, 9 AM to 6 PM (GMT-3)
English and Portuguese